The cleaning industry in Lithuania has traditionally been represented by generic, lacklustre advertisements. Švarus Plotas, a cleaning company with a youthful, vibrant spirit, sought to disrupt this pattern. They commissioned us to produce three 15-20 second commercials to be featured on YouTube and Facebook, each one showcasing their unique energy and humor.From concept to execution, our agency took complete charge. We sourced original, innovative ideas that would resonate with the target audience, challenging the status quo of cleaning service advertisements. We brought together talented actors and voice artists who could embody the essence of Švarus Plotas, capturing the company's youthful and dynamic spirit. The result was a series of three lively, humorous commercials. Each spot highlights the company's unique approach to an industry often seen as mundane, injecting a dose of freshness and levity that makes Švarus Plotas stand out in the crowd. The commercials are not just entertainment, they’re a statement of Švarus Plotas’s brand identity and vision - to infuse a youthful, humorous energy into the cleaning industry.
Client: Švarus Plotas